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Classifying Online Casino Promotions

By: Ryan Alders, Wednesday June 16th 2010
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Promotions at online casinos can be broadly divided into two categories. One category is that in which the participants are guaranteed to win prizes or bonuses should they fulfill the stipulated requirements. In the other category players have a chance of winning the prizes but are not assured of doing so.

In the first category the prizes or bonuses are usually smaller in comparison because everyone who fulfills the eligibility requirements will win. If at all the prizes are large the requirements will be stiff and can only be met by the high rollers. A typical promotion of this sort is structured as follows. Players who wager a specified amount are entitled to a specified bonus. Usually, if the wagering is in hundreds of dollars then the bonuses are in tens of dollars and if the wagering is in thousands of dollars then the bonuses are in hundreds of dollars.

It is the second category of promotions that are more exciting. Because only a few of the participants can win the prizes, the prizes are usually much larger. Also because winning the prizes is a matter of chance the promotion has a certain empathy with online casino gambling. There are many promotions that that based on this principle. The most common are online tournaments. The players who top the leader board share the prize pool. Some online tournaments do not have an entry fee. These are called freerolls. The players have no liability or cost for participating in these tournaments. Most online tournaments have an entry fee. The maximum that the player can lose is the amount of the entry fee because the wagering is done using tournament chips provided by the online casino. The online tournament is a popular promotion because it involves elements of skill along with luck. Players have to be able to manage their bankrolls and know when and how to wager aggressively.

Another promotion in the second category is the wagering contest. Here too the players who top the leader board share the prize pool. But players rise up the leader board not through online tournaments but by wagering the most on the specified casino games. These promotions are usually designed for high rollers because they would be any way wagering large amounts. In these promotions they compete with other high rollers. Low rollers would usually find themselves out of the league. They should realize that in wagering contests they are using their own bankroll and can wager and lose a lot more that they normally do without breaking into the prize pool.

The lucky draw is another promotion in the second category. In this promotion players who wager certain amounts are given tickets for a lucky draw. The prizes can range from casino credits to exotic vacations. This promotion usually favors high rollers because players are entitled to multiple tickets. High rollers wager more and therefore end up with more tickets and a greater chance of winning in the lucky draw. However, low rollers are not left out in the cold. A player with only one ticket can win the lucky draw. Therefore low rollers should wager according to their set limits only and hope for the best in the lucky draw.

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