Jackpot City Online Casino Gets A MakeoverBy: Ryan Alders, Saturday April 4th 2009
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Jackpot City Casino of the Belle Rock Entertainment group has been given a new look. The "squarish" appearance has gone and the lobby has emerged with a sleeker and more modernist feel to it. The highlight of the new lobby is the center piece collage of the Las Vegas type neon signs. Unfortunately the compelling effect has been diluted with a couple of blurbs that cover large sections of the graphics. These blurbs display the total of the progressive jackpot tickers (which currently stands at over €7 million), the list of previous winners and the new games. The new games being released any time now are Great Galaxy Grab, Mayan Princess, Stunt Pilot and Lucky Eggsplorer. Lucky Eggsplorer is an Easter themed slot being released well in time for the coming festive season. The other feature highlighted in the lobby is the €500 Free offered to new players though the free play welcome bonus. Players get 30 minutes to wager up to €500 and get to keep the winnings.
Jackpot City Casino has retained the purple color backdrop that has given it its distinguishing characteristic. The old logo, with the byline "1998 >10 YEARS< 2008", has also been retained. Both these have become a part of the brand equity of Jackpot City Casino and it would be foolish to change them. It is needless to add that the high quality of gaming has not gone anywhere. Players get to choose from the vast array of Microgaming online games, which number over 400 and still counting. The issues of security and fair and responsible gaming are still in the experienced hands of eCOGRA and Government of Gibraltar.
Along with the new look come some Easter promotions. On Easter weekend, from the 10th to the 13th of April, the casino will host the Grand Finale Slot Tourney with a prize pool of $4,700. Only 15 players will share this pool so that each winner is ensured of a large slice of the cake. However the entry to this event is only through a qualifying condition. Between the 3rd and the 8th of April, players have to deposit $20 and earn 1,000 loyalty points. There is still plenty of time till the 8th so players can easily earn the required loyalty points. On the 5th and 12th of April players can get to play the "Get Cracking to Win! Triple Point Sunday!" On these Sundays the players who have registered for the promotion will be able to access an egg. They have to crack the egg by clicking on it with the mouse in order to learn the name of the game. Then all loyalty points earned while playing that game on that Sunday will be tripled by Jackpot City Casino.
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